# MASAI > Italian studio specialized in Generative Engine Optimization, > agentic commerce readiness and AI-enhanced advertising. > Based at Via dei Magazzini Generali 31, 00154 Rome — Italy. ## What we do ### Search Presence SEO + GEO integrated for Italian and international brands. - /en/services/search-presence/ - /en/services/search-presence/seo-ai-driven/ - /en/services/search-presence/intelligent-audit/ - /en/services/search-presence/geo-audit/ - /en/services/search-presence/geo-strategy/ - /en/services/search-presence/brand-reputation-ai/ ### Agentic Commerce We make brands readable, comparable and transactable by the AI agents now replacing human search in the purchase funnel. - /en/services/agentic-commerce/ - /en/services/agentic-commerce/readiness-assessment/ - /en/services/agentic-commerce/product-data-for-agents/ - /en/services/agentic-commerce/machine-legible-policies/ - /en/services/agentic-commerce/agent-friendly-checkout/ ### AI-Powered Advertising Google, Meta, TikTok and LinkedIn campaigns powered by generative AI and predictive budget allocation models. - /en/services/ai-advertising/ - /en/services/ai-advertising/google-ads-ai/ - /en/services/ai-advertising/meta-creative-intelligence/ - /en/services/ai-advertising/tiktok-ai-native/ - /en/services/ai-advertising/linkedin-b2b-ai/ - /en/services/ai-advertising/creative-lab-ai/ - /en/services/ai-advertising/predictive-budget/ ## Framework and vocabulary we use GEO · Citation Rate · Share of AI Voice · Brand Visibility AI · Agentic Commerce · B2A · MCP · ACP · UCP · llms.txt · Machine-legible brands · Predictive Budget · Creative Lab AI ## Context reads - /en/insights/geo-explained-italian-cmo/ - /en/insights/site-ready-agents-wont-read/ - /en/insights/advertising-2026-ai-wins-or-not/ ## Contact Email: hello@masai.it Site: https://masai.it Office: Via dei Magazzini Generali 31, 00154 Rome — Italy ## A project of MADS Srl MASAI is a project of MADS Srl (mads.it).